About ScaleWithManish

Performance Marketing Built Around Measurable Growth

I am Manish Panchal, a performance marketing consultant helping ecommerce brands, startups and service businesses improve paid advertising performance through Google Ads, Meta Ads, GA4, conversion tracking and structured campaign optimisation.

Work With Manish
Manish Panchal - Performance Marketing Consultant
5+ Years Experience
Google Ads Certified
GA4 Analytics Certified
AI-Powered Ads Certified
My Approach

Performance First, Not Vanity Metrics

My approach focuses on the metrics that matter to the business: qualified leads, customer acquisition cost, conversion rate, revenue and return on ad spend.

Campaign decisions are supported by reliable tracking, structured testing and continuous optimisation. The objective is not simply to generate clicks, but to build a more efficient and scalable customer-acquisition system.

Who I Work With

Growth Support Across Different Business Models

I work with ecommerce brands, direct-to-consumer businesses, startups, service companies and lead-generation businesses that need better campaign structure, tracking and performance clarity.

Every engagement starts with the offer, customer journey, measurement setup and commercial goals—not a generic campaign template.

Core Expertise

Google Ads

Search, Shopping, Performance Max, Demand Gen and lead generation campaigns.

Meta Ads

Facebook and Instagram advertising, creative testing, retargeting and scaling.

GA4 & GTM

Conversion tracking, ecommerce events, attribution and measurement troubleshooting.

Google Merchant Center

Product-feed reviews, Shopping campaign readiness and diagnostics support.

Shopify & Klaviyo

Ecommerce marketing systems connecting acquisition, conversion and customer retention.

Conversion Optimisation

Landing-page, offer, funnel and customer-journey improvement.

Professional Experience

2025 – Present

Media Buyer — Pinnacle Media

Campaign management, optimisation and performance strategy across paid acquisition channels.

2024 – 2025

Media Buyer Analyst — The Diginature

Advertising analysis, campaign improvement and delivery support.

2023 – 2024

Senior Delivery Manager — Napptix

Delivery management, campaign operations and performance coordination.

2021 – 2023

Marketing & Delivery Leadership Roles

Experience across campaign delivery, account operations and performance-focused digital marketing.

Certifications & Professional Development

Google Ads Search

Certified in Google Ads Search strategy and optimisation.

Google Analytics

Certified in Google Analytics measurement and reporting.

AI-Powered Performance Ads

Certified in AI-supported campaign automation and optimisation.

LinkedIn Marketing

Training in LinkedIn campaign fundamentals and professional marketing strategy.

Ready to Improve Your Advertising Performance?

Get an account-specific review of your campaigns, tracking, landing pages and potential growth opportunities.

Book a Free Audit